About me
Hello!
My name is Eslam and I am a product designer with more than 20 years of experience in 3D & 2D animation, visual effects, and motion graphics, and in the past couple of years, I have embraced AI as a new creative tool.
As a rule of thumb, my latest project is my best project -with the added experience of the previous project(s)!
I have accumulated knowledge in typography, design fundamentals, product engineering, 2D & 3D computer graphics, animation principles, AR & VR, and color theory, as well as a deep understanding of various file formats and delivery workflows used in VFX and postproduction.
I’ve worked for 20 years in VFX and 2D/3D animation for 200+ clients worldwide, including John Deere, Unilever, Activision Blizzard, and others.
I founded AtenValley in 2020 in the Netherlands and launched AtenCafé in 2025 to ship high quality visuals faster & at a lower rate than traditional studios like AtenValley! By utilizing Gen AI as a kickstarter, not as a finisher.
Generative AI can produce stunning visuals in minutes, but has no soul. It lacks the human taste and finishing touches.
So I built AtenCafé: A subscription-based agency powered by AI for speed and new creative frontiers (think of ideas that would not have been feasible or viable without AI, like cutting production times significantly, shooting Ads anywhere around the world, and no 3D rendering limitations, etc..), and run by experts in design and animation for guidance and precision.
Aten Valley | Design & Animation Studio | www.atenvalley.com
AtenCafé | AI-Native Product Visualization Agency | www.atencafe.nl
Professional Experience
Idea Generation & Development
Pre-Visualization & Concept Development
3D & 2D Product Visualization & Animation
Product Engineering & Prototyping
2D & 3D Product Visualization
Convert conceptual designs and CAD files into fully realized products with photorealistic renderings and promotions to visually communicate its functions, features, and component specifications serving a specific purpose for different stakeholders.
Game Assets, AR & VR Visualization
Designing, Modelling, Texture baking & preparing 3D assets for Games, Virtual Reality & Augmented Reality applications. 360° Exterior & Interior architecture visualization.
Visual Effects
3D Modelling, Texturing, Lighting, Animation & Simulation, Rendering, 2D/3D Tracking, Green screen extraction, Rotoscoping, Matte painting, Matching CGI with Live-Action, Set Extension, Look Development, Video manipulation, Camera Projection & VFX Compositing, VFX Breakdown & On-set Supervision.
Motion Graphics
Broadcast Branding, On-air graphics, Channel Identity (signatures, menus, fly-ins, etc.), Logo Animation, TV Show packages (titles, bumpers, lower thirds, etc.), Trailers, Promotions & Documentaries.
Company Info
Business Trade Name(s): Eslam Ghazy - Aten Valley - Metabooks
Registered Address: The Hague, South Holland, The Netherlands
Chamber of Commerce (KvK) Number: 76799646
VAT Number (BTW-nummer): NL003116431B35
Meta-Books
I've read hundreds of books over the years and have come to the Pareto conclusion that more than 80% of the ideas and lessons in non-fiction books can be summarized in less than 20% of the pages.
Books have always been my source of excelling in life. I knew from an early age that I didn't need to reinvent the wheel, I could start from where others had ended, and stand on the shoulders of giants.
Books have been my greatest aid—allowing me to learn from history’s greatest minds, yet it's hard to find the time and remember all the lessons from hundreds of thousands of pages—that's why I built MetaBooks; to absorb knowledge faster and remember more.
I aim to encourage others to build a life they truly love. After all, knowledge should set us free. I aim to make the knowledge of great thinkers accessible in a way that is easy to digest and remember, unlike long books.
As Isabel Allende said in "The Sum of Our Days": “What is the point of having experience, knowledge, or talent if I don’t give it away? Of having stories if I don’t tell them to others? Of having wealth if I don’t share it? I don’t intend to be cremated with any of it!”
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