Product Design

Introduction 

“The problem with all students is that they inevitably stop somewhere. They hear an idea and they hold on to it until it becomes dead; they want to flatter themselves that they know the truth. But true Zen never stops, never congeals into such truths. That is why everyone must constantly be pushed to the abyss, starting over and feeling their utter worthlessness as a student. Without suffering and doubts, the mind will come to rest on clichés and stay there, until the spirit dies as well. Not even enlightenment is enough. You must continually start over and challenge yourself.”  Robert Greene, Mastery

Mindset

Shoshin (初心) is a word from Zen Buddhism meaning "beginner's mind." It refers to having an attitude of openness, eagerness, and lack of preconceptions when studying a subject, even when studying at an advanced level, just as a beginner would.

"In the beginner’s mind there are many possibilities, but in the expert’s there are few."- Shunryo Suzuki, Zen Master

 “The future belongs to those who learn more skills and combine them in creative ways.”Robert Greene, Mastery

"Your time here is limited, so don’t waste it living someone else’s life. Don’t let the noise of others’ opinions drown out your own inner voice. Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary. Stay Hungry. Stay Foolish."  Steve Jobs

Mastery

"You stumble around like a fool when you try to do something new. If you're not willing to be a fool you can't be a master" - Dr Jordan B. Peterson

"Rules are there for a reason. You are only allowed to break them if you are a master. If you’re not a master, don’t confuse your ignorance with creativity or style." - Dr Jordan B. Peterson

“Some 2,600 years ago the ancient Greek poet Pindar wrote, “Become who you are by learning who you are.” What he meant is the following: You are born with a particular makeup and tendencies that mark you as a piece of fate. It is who you are to the core. Some people never become who they are; they stop trusting in themselves; they conform to the tastes of others, and they end up wearing a mask that hides their true nature. If you allow yourself to learn who you really are by paying attention to that voice and force within you, then you can become what you were fated to become an individual, a Master.”  Robert Greene, Mastery

Innovation

Steve Jobs is arguably one of the most successful industrial designers & businessmen in modern times. He started Apple and NeXT, took a majority ownership stake in Pixar for $10M and after ten blockbuster films sold the company to Disney for over $7B, and around the time of his death Apple had a market cap greater than the gross domestic product of Poland. 

Worth to mention; Steve Jobs was arguably a consummate con man who could convince anyone of anything. He took to heart the Picasso quote, “Good artists borrow, great artists steal”. He loved driving without license plates and parking in handicapped spots.

This video illustrates Jobs' mindset in regards to innovation.
 

 Steve Jobs Secrets of Life Great Industrial Designers 

Creativity

“We are all in search of feeling more connected to reality—to other people, the times we live in, the natural world, our character, and our own uniqueness. Our culture increasingly tends to separate us from these realities in various ways. We indulge in drugs or alcohol, or engage in dangerous sports or risky behavior, just to wake ourselves up from the sleep of our daily existence and feel a heightened sense of connection to reality. In the end, however, the most satisfying and powerful way to feel this connection is through creative activity. Engaged in the creative process we feel more alive than ever, because we are making something and not merely consuming, Masters of the small reality we create. In doing this work, we are in fact creating ourselves.” - Robert Greene, Mastery

Mindfulness

  • Intention to cultivate awareness (and return to it again and again)

  • Attention to what is occurring in the present moment (simply observing thoughts, feelings, sensations as they arise)

  • Attitude that is non-judgmental, curious, and kind.


No amount of knowledge or planning is more prominent than the infinite possibilities of the present moment. 

JUST DO IT.

Is the greatest slogan ever made.

THUAS - IDE - 2020-2023

B.A.Sc. of Industrial Design Engineering

Each semester, we kick it off with a design brief predefined in cooperation with real-life clients. The goal of the projects is to create a product proposal as detailed and realistic as possible that will be real close to production-ready by the end of each semester. 

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“Learning is the only thing the mind never exhausts, never fears, and never regrets." - Leonardo da Vinci

I'm not entirely sure about the validity of this quote but I like it.

Semester B - 2020-2021
Product Engineering

General Knowledge 

Mechanical movements, technical testing, design brief, diverging, converging, sketches, constructing drawings, low fi prototype, 3D CAD modeling, statics, mechanics, modeling, improving construction, production techniques for metals and plastics, production organization and preparation, assembly.

 

The Project (Windshield Wiper)

Due to the unique shape of the vehicle, windshield wipers cannot be applied in their current standard form. There is limited space to house the motor of the windshield wipers.
The direct assignment of the client is to design a wiper mechanism. The wiper blade & motor are an already existing parts which should not be our main point of attention. The mechanism for the wiper(s), the location of the wiper(s), the orientation of the wiper(s) and the location of the motor of the wiper(s) is what we need to consider.




 

The Client

The client for this project is Etricity, www.etricity.nl. Etricity has designed a 3-wheel electric vehicle meant for everyday transportation as well as for fun. It is called the Etrike. The target group consists of people who want to drive a environmentally friendly vehicle as well as people who are motorcycle riders looking for a vehicle that gives the sensation of riding a motorcycle but has the advantages of a car.
 

Windshield Wiper Mechanism Design Process

#Problem

Approach 1
One arm mechanism

Drafts

The arm is blocking the view of the windshield right in the centre during operation and while at rest.

The blade is attached to the arm and inherit the same rotation around the arm pivot point “the motor at the bottom of the windshield”

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#Solution

Breaking down the system with drawing the trajectories path of the movement has opened our eyes to new possibilities since the wiper arm is one object, the shape doesn’t have to be a straight line as long as there is enough space for the tension spring to be placed at the bottom part of the arm to add the pressure to the whole mechanism to the windshield screen. So accordingly, I adjusted the shape to move away from the driver view at rest.

 

Converting rotary motion into linear motion

#Problem

Rotating the blade around the pivot in which its attached to the arm give us limited area coverage and can’t be controlled without introducing more rods into the mechanism.​​

The first approach opened a window to a new approach after noticing that the coverage area of the one arm mechanism can be flipped to cover alot more area with minimum obstruction at idle position.

 

Approach 2
One arm mechanism with the motor on top

 

#Solution Approach 3

Introducing a second arm.
 

Vertical Arm Shift:

Positioning the second arm at a slightly different position vertically produced a distorted and undesirable area of coverage.

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#Problem
The motor on to is not desirable or feasible on top of the windshield and the area coverage of the wiper blade is not enough.
 

Horizontal Arm Shift:

As long as the two arms rotating at the same speed in the same direction, the second arm can be positioned at any distance on the X-axis within the diameter of the first arm circle of motion.

This great function gives us room to adjust the length according to other factors like desirability and viability since the feasibility will remain intact.

New Coverage area

Extended Coverage area

Concept

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"If I have seen further than others, it is by standing upon the shoulders of giants." Sir Isaac Newton.

General Knowledge

Basics of being an open innovator, user research, team dynamics & cultural diversity, design methodologies, product sketching, construction, manufacturing and materials, rapid prototyping, business & strategy, personal branding.

The Project (Office furniture)

The Client

The client for this project is Ahrend, www.ahrend.com, Royal Ahrend is a global company, present in more than 25 countries and is always talking to different clients, users and societies. Ahrend continuously collaborate to create functional, sustainable solutions.

Semester A - 2020-2021
Basics of Industial design engineering

The design project will be in cooperation of Ahrend and will focus on the changing behavior of the “office worker”. Due to the Covid19 pandemic, a new distribution of work at home, on the road and in the office is in place. This is an opportunity for Ahrend to release a new line of products.


 

Iterative Design Process

The Team

Sidhant Sridhar (link to porfolio coming soon!)

Evelien Vink (link to porfolio coming soon!)

Eslam Ghazy (You are in the right place!)

Sean Darmadi (link to porfolio coming soon!)

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“Engineering is the art of modelling materials we do not wholly understand, into shapes we cannot precisely analyse so as to withstand forces we cannot properly assess, in such a way that the public has no reason to suspect the extent of our ignorance” - Dr. A.R. Dykes

THUAS - THPC - 2019-2020

International Foundation One Year programme in Design and Technology

Back to School 2019

I knew that going back to school wasn't going to be a walk in the park so I was excited to join THPC foundation year in which I studied Math for Engineering, Physics, English & Academic skills. It also enabled me to adjust smoothly to the new academic and living environment.

By the end of the 3rd term, we had a
physics project that focuses on classical mechanics. Since this area of physics applies to all macroscopic objects, its understanding is especially fundamental to the branch of engineering. In this project, we were assigned to apply the theoretical knowledge of physics to the design and build of a catapult. 

Throwback 2017

In the summer of 2017, I completed a summer course hosted in the 3D Lab of TU Berlin, which offers an introduction to working with professional 3D printing technologies such as laser sintering with polyamide and powder printing with mineral powder (modified gypsum).

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The course provided an introduction to manufacturing 3D printed objects with the laser sintering system and the powder printer of the 3D Lab, data generation and data preparation for it and bassic knowledge of the use of two professional 3D printing technologies, structured light scanners and related software.

THPC - Physics Project
2019-2020

The Project (Trebuchet Catapult)

Design and build a mangonel type catapult that is able to launch a Malteser as far as possible. Present your prototype and perform a launch during the presentation. 
The design should be a DIY functioning catapult with maximum dimensions of 30cm x 30cm x 30cm. The launch has to be repeatable, in other words, the structure should not collapse after a one-time use. 

CAD

Concept

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Preparing CAD file for 3D printing using Simplify3D

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3D printing

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Post Processing

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“The noblest pleasure is the joy of understanding" - Leonardo da Vinci